Just For Kicks

Just For Kicks : "Sneaker Culture" from 360 Creative on Vimeo.

Just For Kicks : "The Sneaker Collector" from 360 Creative on Vimeo.

Just For Kicks : "Stick-Up Stories" from 360 Creative on Vimeo.

"Nowadays everybody wears sneakers and that’s a current thing. “Just For Kicks” is a film documenting the different aspects of the
sneaker phenomena, from the genesis to its hip-hop influenced street appeal and what it means in terms of pop culture as well as
in fashion. Ranging from hip-hop pioneers to rap stars, world-known collectors and other sneaker addicts, the film’s testimonies
are vivid and fun, giving us an insider look of this experience. The hottest hip-hop tracks, legendary performances, music videos,
graphic design and photography, all build up to create the ultimate sneaker scene overview. In a word, essential."

Now you that know me personally will be aware that I'm a bit of a sneaker fiend. Thankfully not as bad as these guys, which is a bit of a relief to be honest. [A fresh pair for every day of the next 5 years?! C'mon man. Get a grip].

Anyway, this looks like a fascinating watch. Can't wait.

[Via PorVocacao]